3 Tips To Help With Selecting The Right Spot To Install Digital LED Signs

Digital LED signs are an excellent choice for advertising and marketing. No matter the size of your business, you can never go wrong with LED signs. You can display both static and dynamic content on these digital LED signs, as best suits the situation.

With so many inherent benefits, it is easy to see why you will want to include digital LED signs in your marketing campaign. How much success you achieve with the LED signs will largely depend on where it is exactly that you place the signs.

Location is definitely everything, and here a few tips to help you get the location just right for the highest impact:

1.    Consider High-Traffic Areas

What better way to reach a broader audience at once than putting your digital LED signs on full display in an area full of your targeted audience?  It may seem like the most obvious thing, but some businesses do drop the ball on this and, as a result, end up not getting real value for their investment.

Be it a place where people pass through, such as a busy street, or where they gather, such as a lobby or lounge, always take your LED displays to where the people are for the best results.

2.    Within Line Of Vision

Even in a high-traffic area, you will clearly miss the mark if you place the signs at a height and angle that most people will miss.  You should aim at displaying your LED signs at what you may consider the average eye level, or slightly above eye level.

Anything too high or too low will force those trying to look at the display to strain. Rest assured that most people will not bother with a second look if it means straining themselves in order to do so.

3.    Free Of Transmission Barriers

You can choose to transmit the message to your digital LED signs from an on-site server or a remote one. Whichever the case, you want to ensure that your signs and displays are in an area where there will be no interference with the transmission of the signal. This means ensuring that your choice of a placement location has all the necessary framework and infrastructure for power and internet connectivity. Without this, you will only end up with blank digital LED signs with nothing to display.

With digital LED signs, location is definitely key. Using the highlighted tips, among others, you will be able to get the location right for the best possible results from your signage.

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